There was no champagne for Red Sox, Lonborg in ‘67

Lonborg and champagne

World Series championships are won on the field, not in the newspapers. In 1967 the press might’ve given the Cardinals extra motivation in their epic seven-game battle against the Red Sox.

Boston wins the pennant on the last day

Boston had to grind it out just to get to the postseason. The battle for supremacy in the American League came down to the last day of the regular season. Boston and second-place Detroit were separated by just a half-game.

The Tigers had a doubleheader at home against the Angels. The Red Sox played the Twins at Fenway Park. Boston turned to ace Jim Lonborg for the regular season finale.

The 1967 Cy Young Award winner, Gentleman Jim responded with a gutty performance. On three days rest he went the distance allowing one earned run before the sellout crowd at Fenway. The October 1st contest was his 15th complete game of the season.

The Tigers needed a sweep of California. Detroit won the first game 6-4 but couldn’t contain the Angels in the second, losing 8-5. With the Detroit loss, Boston earned a berth to the World Series against the National Champion St. Louis Cardinals.

The World Series begins

On only two days rest Lonborg was unavailable for Game 1 which the Sox lost to Bob Gibson. Boston manager Dick Williams eagerly penciled in his ace in Game 2. Facing the prospect of dropping two home games to start the Fall Classic Lonborg responded with a gem.

This time, on only three-days rest, he again went the distance silencing the St. Louis bats in a tidy one-hitter. The Cardinals won the next two contests to push Boston to the brink of elimination.

Williams handed the ball to Lonborg in Game 5. His ace responded with his third complete game in nine days to give the Red Sox their second win of the Series.

Sox hope for “Lonborg and champagne”

Boston emerged with an 8-4 victory in Game 6 to force a deciding 7th game. When asked what his lineup would be for the deciding game manager Williams said, “Lonborg and champagne!”.

The Boston media ran with it and splashed it across the morning headline. The bold type only inflamed tensions in a matchup already rife with animosity.

In Game 7 Williams trotted out his ace for one more big game. After throwing 27 innings in his three previous must-win outings Lonborg took the mound for his fourth high-leverage game in 12 days.

He could not respond. Lonborg gave up seven runs in six innings and the Cardinals were crowned kings of baseball.

After the Series, Boston owner Tom Yawkey extended an olive branch in the form of a congratulatory letter to Cards legend and GM Stan Musial. Yawkey wrote in part, “Regardless of what was said in the newspapers, everyone in our organization from myself down to the manager, coaches and players, have the utmost respect for your ball club.”

The 1967 season for Boston is affectionately known as the “Impossible Dream”. For many Red Sox fans the dream seemed a certainty with their ace on the hill. Despite Dick Williams declaration of a lineup of “Lonborg and champagne” in Game 7, it was not meant to be.

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In The Collection:

Jim Lonborg was the best pitcher in baseball in 1967

Jim Lonborg was the best pitcher in baseball in 1967

In 1967 Jim Lonborg led the American League in starts, wins, strikeouts and hit batters. This performance earned him 18 of the 20 first-place votes in Cy Young Award

Here's the letter from Boston owner Tom Yawkey to Cards GM Stan Musial

Here's the letter from Boston owner Tom Yawkey to Cards GM Stan Musial

When the Red Sox won Game 6 of the 1967 World Series agains the Cardinals, the headlines in Boston screamed, “Lonborg and Champagne!”.

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2 responses to “There was no champagne for Red Sox, Lonborg in ‘67”

  1. Robert says:

    Gibson and Champagne!

  2. EdRob says:

    Those Cards were one of the great teams of that era. Won two WS and almost back to back (lost in 7 to the Tigers in ‘68). Chock full of greats: Brock, Cepeda, Gibson.

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